CHARLOTTE FC x ally

KIT REVEAL

WHO WE ARE

WE FIND NEW WAYS, USING NEW TECHNOLOGIES, TO CREATE NEW IDEAS. DEVELOPING HIGHLY VISUAL AND INNOVATIVE WAYS FOR PEOPLE TO CONNECT.

We work in many mediums from augmented reality experiences to audio generative music videos. Our aim is to always push the boundaries of people have seen and experienced before. Helping brands and artists stand out in their industries.

INTERACTIVE ART SPACE

THIS WILL BE AN INTERACTIVE SPACE FOR YOUR GUESTS TO EXPERIENCE. USING MOVEMENT TO PAINT ON A DIGITAL CANVAS.

Data is what drives this visual in real time – giving the control to the user. The more the user moves the more the visuals moves, it works like an extension of your body.

The size of the space will determine how many cameras, screens and computers you will need to run this. This is something to bare in mind, if you are wanting to use in other environments.

If you are considering using this in multiple locations, you may need an operator to be present to setup and ensure the smooth running of the technology. The only case this isn’t needed, is if it is a permanent installation, like in a lobby of offices / HQ or sporting event, where our team will work on installation and have the software running on a server so we can maintain and run remotely.

Customization.

When it comes to customization, the possibilities are endless. It can be 2D or 3D designs. You can also integrate face, hand and body tracking, to move and control the visuals / 3D objects.

We will generally work with your team to create a unique visual for your event and ensure it will be something that will blow you’re guest minds.

AR FILTER

AR FILTER – POST REVEAL

THIS AR FILTER IS TO GIVE GUEST AN OPPORTUNITYTO VIEW A 3D ANIMATED VERSION OF THE KIT, UP CLOSE AND PERSONAL.

THIS WOULD ALSO BE GREAT FOR ALL YOUR OTHER FANS THAT AREN’T AT THE REVEAL. ANYBODY, ANYWHERE IN THE WORLD WITH ACCESS TO INSTAGRAM CAN USE THIS FILTER AND EXPERIENCE THE KIT.

Using Instagrams software, we can create AR experience for your users to experience anywhere in the world. Whether it’s a filter that place a 3D model on the hand of the user, or allows the user to place a 3D model (in this case, a 3D model of the kit) in 3D space and move around it and see it from all angles.

This is great for engaging customers / fans from all around the world and create a buzz. AR allows the user to view something as if they had it in their room / house, we can decide what we would look to put in the room for them to see.

For integrating the Ally logo into the filter, we can create a 3D model of the logo that is also in the room with the 3D kit, animating alongside the kit. Or we can simply have an overlay with the Ally logo that will be on top of any video recorded using the filter