AN INSTAGRAM FILTER to let users explore the physical space of the event and the barriers people face.
HOW WOULD THIS WORK:
A1 / A0 POSTERS WOULD BE PLACED AROUND THE EVENT SPACE FOR PEOPLE TO FIND AND EXPLORE. EACH POSTER WOULD HAVE A QR CODE TO OPEN UP THE INSTAGRAM FILTER. THE USERS WILL THEN USE THE FILTER TO REVEAL 3D MODELS.
WHAT IT COULD DO:
— THEY COULD SHOW THE JOURNEY FROM CITY TO PEAKS.
— EACH OF THEM COULD SHOW A BARRIER PEOPLE FACE TO GET INVOLVED IN TRAIL RUNNING
